Empowering Home Service Companies with Holistic Marketing in Partnership with Scale Main St.
At Scale Main St., we understand the unique challenges faced by home service companies like yours. Our commitment is to support you with your digital marketing efforts, ensuring you stand out in a competitive landscape so you can focus on the great work you do and your business.
With tailored strategies that include local SEO, social media management, website improvements, and paid advertising, we partner with you to drive growth and enhance your online presence.
Grow Your Home Service Business: Proven Marketing Hacks for 2025
Join 1,000+ local pros getting smarter, simpler marketing tips each month!
Whether you're a plumber, landscaper, contractor, or cleaning service, the Home Service Marketing newsletter brings you:
- Simple strategies to book more jobs
- Done-for-you templates for texts, emails, and reviews
- Seasonal campaign ideas that work in your area
- Real-world success stories from businesses like yours
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Your Partner in Growth
Tailored Digital Marketing Services
Local SEO
Website Design
Social Media Management
Tailored Marketing Packages for Home Service Companies.
Home Service Digital Marketing Package
Built to grow your local visibility, leads, and trust.
We offer a full-service package tailored to home service pros like you—whether you're in HVAC, plumbing, pest control, landscaping, or remodeling.
What’s Included:
- Website Updates – Ongoing edits and SEO fixes to keep your site performing.
- Social Media – 3 graphics + posts per week on up to 3 platforms.
- Google Business Profile – Weekly updates, photo uploads, and review responses.
- Local SEO – Citation building, on-site improvements, and profile optimization.
- Content Creation – Blogs, service pages, and helpful posts built on strategy.
- Competitor Research – Stay ahead of local competitors with regular analysis.
- Landing Pages – Created as needed to support ads or promotions.
- Paid Ads (Optional) – Targeted campaigns on Google, Facebook, or Instagram.
- Transparent Reports – Easy-to-read monthly performance summaries.
Pricing: $1,500 – $3,200/month
Ad spend not included. Flexible based on your goals and service area.
Want to get more leads and look more professional online? Let’s talk.
Home Service FAQs
1. How can I get more leads for my construction company online?
To attract more leads, focus on local SEO so your business shows up when people search for construction services in your area. Keep your Google Business Profile updated, run targeted Google Ads, and make sure your website is fast, mobile-friendly, and easy to navigate.
2. Do I need a website if I already get business from referrals?
Yes. A website adds legitimacy to your business and helps people who were referred to you learn more about your work. Even if referrals are your main source of clients, a website can help turn those leads into paying customers.
3. What type of content should a construction company post online?
Photos of your finished projects, before-and-after comparisons, short videos, client testimonials, and tips about the construction process all help build trust with potential clients. This kind of content also improves your visibility online.
4. Is paid advertising worth it for construction companies?
Definitely. Paid ads on platforms like Google Search and Local Services Ads put you in front of people actively searching for construction help. When done right, they can deliver quality leads faster than organic methods alone.
5. How important are online reviews for construction businesses?
They’re crucial. Online reviews influence how new clients perceive your business. Positive, recent reviews can boost your visibility in search results and make people more confident about hiring you.
6. What’s the best social media platform for a construction business?
Facebook and Instagram are excellent for showing off visual work like home builds or renovations. For commercial contractors, LinkedIn is a good place to connect with developers, architects, and real estate professionals.
Remain Competitive
Your Success is Our Mission
Ready to take your digital marketing to the next level? Reach out to us today for a personalized consultation. Our experts are eager to discuss how we can help your home service business thrive in the competitive online marketplace. Let’s work together to create a marketing strategy that aligns with your goals and delivers measurable results.
